So you want to make an impact, you want to get deals done, you want to have integrity, you want to be real about your life to yourself. You want to be able to take action.. Like if Sting, or Madonna were next to you.. would you go up and say hello? Would you take [...]
I’ve had a few clients asking me about how they can develop their products and services, and it always comes down to understanding what their Customer Avatar is. One aspect which helps is when they have an indepth understanding of “niches”. Here are some, in no particular order, based on some guides I’ve had over [...]
Where is Home? Where do we feel that our “country” is? Recently the number of projects that are combining teams, markets and concepts across jurisdictions, languages and disciplines has again brought this question to mind. Today, I’m in London with the sun out, and experiencing as many are the impact of a sporting event in [...]
I recieved some feedback from a VIP client that became a friend. It made me smile as it said a lot more than I expected, and which I hadn’t fully appreciated. She kindly said I could post it here, in the hope that it might help other people get a better grasp of what it [...]
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