Posts

Google+ LeadORS
If you are thinking about playing with social media or expanding your influence online, then you really need to explore Google+
My friend Thomas Power has produced a great profiling tool called Leadors, which will give you some free insights…

Albert Einstein
Rule One: Assume Nothing and Confirm Everything
Albert Einstein was born on the 14th March 1879 and died on the 18th April 1955.
He still remains one of the most well known people as a global Genius.
His theory of general relativity…

The Merlin Method
Have you taken advantage of the ideas being shared at The Merlin Method ?
Start with the end in mind
For thousands of years people have been able to produce incredible works of human endeavour, and my personal view is that a majority…

Niches, Markets, Short Tail and Long Tail
I've had a few clients asking me about how they can develop their products and services, and it always comes down to understanding what their Customer Avatar is.
One aspect which helps is when they have an indepth understanding of "niches".
Here…